As a promotional products distributor, expanding your offerings to include awards, branded gifts, and signage is an excellent way to boost your revenue. With 40-60% margins on awards, this category provides a lucrative opportunity for growth. Pacesetter is here to help you every step of the way with the tools and support you need to make this easy and successful.
1. The Pacesetter Playbook: Your Guide to Success
If you’re new to selling awards, the Pacesetter Playbook is your go-to resource. It walks you through the specifics of selling awards and recognition products, giving you the insights you need to pitch this category with confidence. The Playbook helps you understand the nuances of the market and makes the whole process smoother and more effective.
2. Recognition Calendar: Plan for Success
A great way to make your marketing efforts more relevant is by planning ahead. The Recognition Calendar helps you map out key dates throughout the year when recognition is top of mind—whether it’s for Employee Appreciation Day, anniversaries, or other milestones. This proactive approach ensures that your outreach is timely and in line with your clients’ needs.
3. Unbranded Catalogs: A Wealth of Ideas
To inspire new ideas, Pacesetter offers unbranded catalogs that showcase an extensive line of awards, recognition items, signage, and branded giftware. These catalogs provide a wide range of options for different client needs, helping you spark conversations and position yourself as the go-to resource for recognition solutions.
4. Sales Flyers: Quick and Easy Customization
Once you’ve found the perfect products, use unbranded sales flyers to introduce them to your clients. You can easily download and customize these flyers with your logo, then share them in emails. It’s a simple way to present new products and open the door to conversations about recognition.
5. Pitch Decks: Perfect for Virtual Meetings
For virtual meetings, pitch decks are a great tool to walk your clients through different types of awards and recognition programs. These decks are easy to customize with your branding and can help you present a polished and professional solution, even when meeting remotely.
6. Video and Lifestyle Content: Engage Your Clients
Visuals are a powerful way to engage your clients. Pacesetter provides short videos and lifestyle photos that showcase awards and recognition products in real-world settings. These materials help clients visualize how these products can be used, making it easier for them to see the value in offering recognition to their teams or customers.
7. We’re Here to Support You
At Pacesetter, we’re more than just a supplier—we’re a partner. Whether you’re new to awards or need creative solutions for a specific client, we’re here to offer guidance and support. Our team is always ready to help you find the perfect product or idea to meet your clients’ needs.
Start Boosting Your Revenue Today
Adding awards and recognition to your product offerings is a great way to provide your clients with meaningful solutions while boosting your own revenue. With tools like the Pacesetter Playbook, Recognition Calendar, unbranded catalogs, and customizable flyers, you’ll have everything you need to succeed. Let’s work together to grow your business by making recognition a key part of your product line!
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